So… someone knocked on your door and tried to sell you home security, and you’re scared to go outside because he could be hiding in the bushes ready to jump out. And you erased your best friend on facebook because she blew up your wall with spam. Or your neighbor is an unemployed stoner who only gets off the couch to surf and now he is wearing cheesy suits trying to go to all the neighbors to get them to join his “cult.” Or all of your friends signed up for the 90 day challenge and you’re the last one they are all trying to convert.
They are all doing it WRONG.
THIS IS HOW TO BE SUCCESSFUL IN MLM.
So I have done a variety of MLM companies, being in my first company when I was 19 years old. I started in a company called Zija. I was 19 and even though I shared the product with a lot of people, getting people loyal to one excellent product was difficult. There are many one product based companies out there with EXCELLENT products such as Nerium, Xango, Mona Vie, Kyani and Zija. Recently Zija has become a variety of other products I’m unfamiliar with and has become a successful company, however I see fads in these companies, where there is a boom then declination and mass drop outs.
Why do they drop out?
Because they are willing to sign up everybody and anybody just to make their commissions in the short term, but they aren’t going to stay in longer than a year before they drop out.
Keep your team motivated.
There are conference calls. Share unique marketing ideas and networking events. I possess a strong marketing and sales background, but you’d be surprised how many people don’t utilize common sense, like reading business magazines, subscribe to npr, read books, do the research. Give your downline a call at least once a month. Share software like email programs and teach them the important of networking, following up and keeping a database of contacts even if they fail to become your sales customer.
Most people need to be lead.
So… having said that… I was having fun with someone from Kyani on Facebook who tried to sell me. Here is the conversation.
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Have you heard of Kyani? Try checking out their comp plan, you’ll be amazed, one of the local leaders was with NuSkin and Melaleuca and doing well with them until he saw the power of Kyani’s comp plan, but comp plan aside, the products are absolutely phenomenal!!! Google/youtube kyani testimonials..
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My parents did Melaleuca when I was five. I can’t stand the smell of the products anymore. I had gallon size shampoos. I’ve heard of Kyani. THe problem with companies like Kyani are that they are one majority products and that is it. THey aren’t special. There are different super fruit drinks out there. Google Zija ( I use to do Zija), Xango (my ex use to do Xango), g3 (Nuskin) that is one product my company nuskin does, Xungular, Mona Vie, Mandura, etc. These companies are fads. THey have a boom then they fail or get less popular
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I’ve been in 8 companies in my life and I decided to stick with Nuskin
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why? because they are a VARIETY of products.
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here is the Nuskin Juice . Super high in anti-oxidents
https://www.nuskin.com/content/nuskin/en_US/products/pharmanex/nutritionals/g3/01003648.html -
Among gac’s potent phytonutrients is a unique and highly bioavailable form of carotenoids called lipocarotenes that provide powerful antioxidant protection while supporting healthy immune function.*
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the thing is NUskin products are unreplicable. No company can compete with them. Pharmaceutical companies like Pfizer spent $70 mil trying to copy them, but becasue Nuskin is backed by 30 years of genetic testing, they failed
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Not only are they nutrition, but their products are anti-aging from the inside, out
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If I may Kristie, if you research the trend of the NM industry the companies that are going to be around in the long term is the ones who are in ‘niche’ markets, when the company has too many products (not that there’s anything wrong with having an extensive product line) the personal volume gets difficult to maintain because of the amount of product to get that PV. I’m just talking in terms of the trends that the NM industry is heading in,
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Nu skin has been around 25 years
heres them on the news in 2010 raising in stocks
http://www.youtube.com/watch?v=Yaqg4PL3YVg&feature=related -
By 2016 the number of people worldwide over the age of 65 is expected to reach more than one billion. By 2015, the anti-aging industry is expected to grow 76…
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here is them in 2012
http://www.youtube.com/watch?v=YNQoH4k_tJs&feature=related -
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Kyani cannot be compared with the Xango, Mona Vie, and what other ‘juice’ companies that’s out there because we are NOT a juice company…
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the companies that don’t stay around are companies that don’t have a UNIQUE product.
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if you can make me believe what the difference is i will buy one
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their main product is the kyani juice correct?
i know they have supplements too?
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tell me how Kyani is unique from other companies, unique from xango, unique from nuskin
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We have a UNIQUE product, and the company is privately held, there is no stockholders that the corporate board has to answer to which makes the comp plan rock solid,
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how much time you got? info wise?
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Personally, I don’t order g3 from nuskin, but it is an additional product in the nuskin portfolio that offers variety to customers
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you got time for a 45 min video?
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youtube video,
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Nu skin is solid
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Like I said do the research, I’m very solid in my company. In 3 days I signed up 15 distributors.
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and the VIetnam market is opening up in 2 months where I have a chance to lead the top.
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the company is 25 years old and #5 on the Forbes list
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I don’t want to watch a 45 minute video
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i want YOU to sell ME
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unique= first to market wild alaskan bluberries, 3-4x stronger in antioxidants than the acai berry
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so any company can use wild alaskan blueberries and put it in a product
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a year from now you can see wild alaskan blueberries explode all over the grocery store
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LOL! Okay! Thanks for the opportunity to try,
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no sell me
i want you t osell me
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if you sell me ill buy it
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because im right
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you wont see nuskin technology copied by pharmaceutical companies because they CANT
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you’re a horrible sales person. If you take rejection like that you will never sell anything
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Thursday
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No, Kyani is the only one that has Wild alaskan blueberries in its product
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FOR NOW
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and they’re first to market Super Vitamin E tocotrienols in the industry, www.tocotrienols.org
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what is stopping me from making a line of products with wild alaskan blueberries tomorrow and stocking it in grocery stores after you told me how wonderful this product is? I can go get them myself.
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can you take a call?
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easier to do this over the phone for me, lol!
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give me a minute im doing research
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actually i ahve someone who just got here to do a galvanic facial
vitamin e? fish oils?
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Ok so its the first, but anybody can replicate this science
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it’s not complicated
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i gotta do a galvanic facial presentation but i will be back to you
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okay, please do, I’m actually enjoying this dialog, and thanks really for accomadating me,
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if ur friend was in nuskin then they weren’t successful because i would never switch over from nuskin to kyani
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my friend Chris Cannon was doing Melalueca and Nuskin for 8 years and was doing 6 figure a year income with them, in one year replaced that income with kyani,
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I’d like to introduce you to him so he can tell his story and the reason why he left those companies…
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you can look him up here on FB,
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I mean it took him 8 years to make 6 figures a year but got the 6 figure mark in only one with kyani
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I would never leave a company that I was making 6 figures. Something doesn’t add up.
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ok ill look him up
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Thursday
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I said the same thing to him too, and this is what he said “I worked harder in those companies to make that income, in Kyani it’s easier because of their comp plan…” AND the products actually do what they’re inteded to do!!!
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I talked to Chris and he would love to tell you his story no hard sell, just so you can get it from the ‘horses mouth’ so to speak, if I give you his number will you call him.
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So… Chris in this case was successful in his endeavors. Anybody can be successful in any company if they are well versed in business and marketing and treat their MLM like a business and a real job. I’m not saying one product is better than the other. There are tons of excellent products out there that work, but I have personally chosen Nuskin.
What makes a successful business?
- defining a target market: Everyone has a different target market.
- An 18 year old college student might try to sign up his fellow college student friends who need extra money.
- an acupuncturist or esthetician may sign up clients of their business.
- a personal trainer or nutritionist may sign up obese clients for weightloss or athletes for nutrition.
- a stay home mom may target women in her neighborhood, church group or network of friends.
- a retired couple with assets living well looking for new entrepreneurial income.
- an internet marketer may strictly target mass international markets via social networking.
- an international global distributor with international ties in distribution, sales, and marketing.
- baby boomers: a huge consumer market targeted to sell anti-aging products to.
- Integrated Marketing: Not all marketing efforts are successful. You have to make sure that your investment is returned. First you have to define your target market.
- business cards are a must
- a professional may have an office where they can set up brochures and displays.
- trade shows and fairs are good places to create product awareness, get targeted leads, and network.
- networking at events with professionals are a good way to share and get contact information.
- flyering is always useful. Make sure to target areas that will most likely get you efforts for your results. This is inexpensive and if you have time on your hands you can go around to targeted neighborhoods or pay some trustworthy teenagers to flyer for you. If you don’t want to flyer, you can pay usps to do your mailing by neighborhood and target higher end neighborhoods.
- the power of social media is amazing. You can reach out to people on facebook, linked in, blogs, youtube and via other media . Constantly post in forums and related pages information and links.
- build an email list. Over the last years I have been successful at building an over 7,000 person email list. Utilize email blasting software to send your list updates on information, events, specials, promos, or just interesting related info. FOr example, cordyceps is the main ingredient in ageLOC vitality. I often send people the link to a youtube video of Cordyceps on Dr Oz to create awareness. Or as a trainer, I will send a useful information article about how alcohol is stored in your fat zones and how it is metabolized. People find this information useful, informative, but also see your logo, contact information, etc. and will create awareness in there mind. THey may not buy right away from you, but in the future, they might keep you in mind or refer you some business.
- Share with friends and family. It doesn’t have to be a strict business meeting. Keeping your meetings light and friendly, it makes people feel like anybody can do this business. But don’t harass them too much. Simple invite them to get a free facial, or to talk have coffee. That is much more inviting than, do you want to come to the meeting and learn more about the business and products?
- Get a website and a domain name. Having your own unique domain name brands your company.
- Google ads and Facebook ads if cleverly done can be highly effective. But this requires studying your statistics and experimenting at low budgets before launching larger advertising campaigns.
- Is there a way to cross promote with related businesses?
- The power of WOM (word of mouth) is your greatest source. Blog entries, celebrity endorsements, and friends and current client recommendations are the main key to network marketing.
- Door to door or kiosk booths can work and be effective but it is hard unless you are an aggressive sales person that isn’t affected by rejection.
- Find your budget.
- Everyone has a different budget. If they have large packages, I advise getting them if you can afford them. Trying all the products and having all the product in hand is important to sales. Some people can’t afford it so if you can only buy the minimum, try to get support from your upline until you can afford more of the products.
- I tend to order extra products if I can afford it at the moment.
- If you have no budget then try your online social networking. Make a new page seperate from your personal one and reach out to new friends. Create “events,” promote the charity (in Nuskin they have Nourish the Children), and be involved in other groups like BNI (business networking inc), women business groups, health and fitness pages or anti-aging pages, post in large related groups and add people from those pages that are already interested in similar products. Small companies already did the hard work and invested their dollars, go into their pages and scope out their clients. It works, I promise!
- Every dollar spent will come back if implemented correctly.
- If you have money to spend, I like to meet serious business people for tea or coffee or lunch. It’s more professional, but treating them lunch is better than taking them to a group meeting.
- Make a Power Point Presentation
- Practice your sales pitch and presentation to organize your thoughts and ideas. It doesn’t have to be super sales pitchy or professional. But having it organized helps you not forget important ideas and facts and keeps you on track. SOmetimes there’s so much information is can get overwhelming.
- FOLLOW UP!
- This is the main reason most people don’t get their sell. They don’t follow up. At first I had too many people I had talked to, I forgot who I talked to and everything got unorganized. I created an excel worksheet. I learned this technique in cold calling for a loan company I worked for briefly. A name, phone number and email is vital. Writing notes about that person is a good idea. Like that they work in the military, or do sales for another company or live in another state. It helps you remember conversations you’ve had with them and when you talk to them about their personal life, you build an actual relationship with them. Having these notes are important at connecting and remembering. ANd later if you have a personal assistant they can read your notes. Nordstrom uses this client database info for marketing and they call it their “black box.”
- Follow up with your distributors. You want them to stay in for 20 years not 1. Keeping them involved, sending them updates and information, sharing your success, and being a cheerleader keeps them involved. Train them the same way you have been trained, and share with them ideas for marketing and getting leads. You want them to self sufficient eventually, but following up and making sure they are on the right track is part of your job. If they aren’t, then help them get on track. PEOPLE NEED TO BE LEAD.
- RESEARCH YOUR COMPANY
- Some people don’t even know anything about their company and when asked questions can’t answer. WIth Nuskin there’s a lot to remember, but often I have them attend group meetings or have upline attend so that someone else can answer a question if you do not know.
- What differentiates you from other companies? Are the stock markets soaring, is there competition, is the product patented, or FDA approved? WHo sponsors them? Who uses them? Are they in the media?
- What is the average price range? Is there value in the product? Are people buying it?
- Is there a future with the company? is the company stable?
- Who is their competition?
- Study Demographics of your target market. Is your target market your neighborhood? Your state? Your Country? Global? go to sites like prizm at Claritas.com
- Do a SWOT analysis. What is a SWOT? A strength, weakness, opportunity and threat analysis.
http://en.wikipedia.org/wiki/SWOT_analysis
